The single most important graphic element on your Web site or blog is, without a doubt, your header graphic.
If your site lacks an eye-catching, targeted and topic-specific header graphic, it runs the risk of being ignored by untold numbers of potential clients and readers. But an attention-grabbing, well-designed header graphic does three things that are [...]
These days we often hear people complaining about junk mail in their letterbox and Google ads. In fact, the lack of ads is listed as a benefit for some types of online services when you take up the paid version. To me, the removal of the ads is actually a negative! My ideal is to [...]
Earlier this year I read the following article about Gen Y and landline phones:
Gen Y drop landlines: survey
Personally I am a bit of a ‘Geek’, or ‘Nerd’ and tend to operate out on the ‘frontier’ of new developments. This does not mean that I grab the latest gadget, or follow fads though. For example; I [...]
Earlier this year I was a little overrun with administrative and other reorganisation/planning, which included a business development efficiency drive.
My efficiency audits included researching and evaluating invoicing and accounting methods; which are an important part of running any business. Hopefully my research and experiences will help some of you.
Up until earlier this year, I had [...]
Secretaries, Receptionists, Switchboard Operators, Personal Assistants (PA) and others are all important roles/characters within an organization. Some of these people are what is known as ‘gatekeepers‘ – the people who decide IF you will get to speak with, or meet, the person you would like to interact with.
Often, these ‘gatekeepers’ are regarded with contempt and [...]
Packaging, positioning and marketing sells.
If you are running a business, trying to get a job, hoping to get a great date or otherwise trying to sell yourself, your ideas or services; then this Washington Post article about one of the world’s great violinists, Joshua Bell, playing six of the greatest violin masterpieces, in a Subway [...]
When running a business it is very important to get the financial aspects correct.
In fact, if you do not manage the financial parts of your business correctly, then the finances will manage you and you are highly likely to go out of business.
Unless you are some kind of financial ‘whiz kid’, you are likely to [...]
Bob Parsons, CEO of Go Daddy, is a world class businessman.
This morning I watched another of his video blog posts.
Bob Parsons packs so much critical advice into so little time.
I got a lot out of this video:
#29: The 5 MOST IMPORTANT things I know about building a WINNER. Why they will work for YOU!”
Check [...]
My new mouse mats have arrived.
Regular readers of my blog may recall this article I wrote earlier this year:
Why a mouse mat is a good business promotion tool – if you get the right one.
In my view, Flipmats are the best mousemat around (try finding any better). Besides being technologically advanced and useful, they are [...]
During the business planning process, establishing goals is of course fundamental so as to provide a clear vision of what you want to achieve. Setting one or more goals appears to be a straightforward process. You establish a specific goal, one that’s measurable and has a defined time frame for completion. You implement your [...]
If you want to see where the future is headed then check out this story about a London bakery using Twitter to tell its customers when batches of products are ready. They sell out real quick too!
People and businesses who do not stay on the leading edge of technological developments will miss out on many [...]
Want to speak to a person when you phone an organization?
Those computerized phone systems can at times be very counter productive indeed and on occasion I have experienced greater difficulties because of them.
Here is a good list of shortcuts to a real human for my North American readers.
Gethuman database for better customer service
The words [...]
I have just recently published a new website on behalf of one of my clients – Vision Centre Gold Coast.
This website, which as of February 2009, is not yet fully completed, has been created for one of the Gold Coast’s premier eye care facilities, which includes a day surgery.
Dr Roger Welch, the founder of Vision [...]
One aspect of business development can be the use of promotional products.
Clearly, a promotional product which is attractive, useful, helpful, well made and which works well is ideal. Very often though, promotional products fitting such criteria can be expensive.
We have all seen the promotional pens – in fact I know someone who collects medical pens [...]
Do you want to make your printer ink cartridges, or toner, last longer and save money on printing?
Eco-minded people are mostly well aware of the impact of printing and copying on the world’s tree supply. What is less widely thought of though, is the ink and toner that’s usually consumed. Big users of ink however, [...]
NetRegistry, who are in my opinion (**) the best Australian Domain Registrar, have provided a key article about the impact of Generation Z on business and I quote from the end of it:
You may not be web savvy, but within five years, your business will need to be as savvy as the kids are now.
In [...]
If like me you are a freelance self employed person then it is important to be able to keep accurate time tracking and billing records.
Over the years I tried various methods and software applications however it was not until late 2007 that I came across Fanurio. I recall that it was not a Google find [...]
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